Studio Seventy Seven

Studio Seventy Seven represents my personal Curriculum Vitae or Resume. Since the late nineties, I’ve worked in culture, tech, experiential, design & architecture. 

I’ve got a bachelor’s in economics and am currently working at Dutch design agency, 250K. I strongly believe in the power of emotions to connect people and make it my life journey to seek wonder. 

TIMELINE

1997-2017
ID&T, Partner & Company’s Creative Lead (CCO). Generating and executing the company’s creative strategy. Creating and organizing festivals and events like Tomorrowland and Sensation around the globe from HQ in Amsterdam. Set up offices in Sydney, Sao Paulo, New York, Antwerp and Los Angeles to produce our festivals. 

2005-2015
Committee of Directors, ID&T Belgium & Tomorrowland Festival

2007-2011, A-Live, Founding & Managing Partner. Accomplishing and managing global tours of artists, bands and their concerts / shows. Worked with Tiesto, David Guetta and Carl Cox to name a few.  (This company conversed with ID&T early 2011)

2016-2023, Fourmation Entertainment, Founding & Managing Partner. Shaping this creative agency for experiential design; cross-cultural music experiences & festivals, art & theater projects, museum concepts & tech exhibitions.

2023, 250K, Studio for Design, Experiential & Architecture, Project Partner. Leading a new ‘cultural placemaking’ division; adding culture, tech and experiential assets to (real) estate. Creating vibrant ‘destination experiences’.