Sonos brand activation


Project: Urban Camping Experience | Sound Tree|Sonos brand activation, 2018.
Client: Sonos, Europe in collaboration with First Day Of Spring, Music & Brand Agency 

Description: The client asked us to create a ‘Sonos Move’ experience to increase brand awareness, increase sales and position the ‘Move’ as the world’s most premium portable speaker. Together with the architects of First Day Of Spring we’ve created a towering lifelike tree (art installation) that radiated the sound of Sonos Move; emitting a vivid, nature-infused soundscape around a temporary urban campsite.